Too often, marketing teams aren’t doing enough to provide the sales team with the the leads and tools they need to boost sales.
Our Insight Paper looks at what marketing teams in Kiwi tech businesses need to do to improve sales efficiency.
We needed alignment between sales and marketing. Also, we were collecting leads from multiple sources, but we didn’t have a repository for them all.
Selling electronic products into over 40 countries through a complex channel is a huge challenge. Concentrate understand this and bring us real insights into sharpening our strategy and using online technology to connect with our whole supply chain.
Concentrate has helped us get momentum, driving online lead generation and using their deep experience in the tech sector to provide quality advice.